Our Journal

  • BEHIND THE SCENES WITH KLEED - OUR LAST COLLECTION SHOOT

    We promised you sneak peeks at our Collection shoots. And here’s the first one – our AW collection was shot under this winter’s surreal, pandemic conditions. For the first time, we had to forgo the wonders of India or Africa: the intoxicating scents; the riot of colours; and our usual props and...
  • LUXURIOUS PYJAMA TO WARM UP ALONG WINTER

    At KLEED, we are simply thrilled with our AW20 collection and, especially, our brand-new Atelier Collection – a premium line of matching pyjamas, robes and kimonos, where handcrafted items and personalized design come into their own. Our swish fabric is just made for glamorously swishing aroun...
  • MADE WITH LOVE FOR KLEED

    Come join us backstage and meet KLEED’s world. A real world with real people. Share the highs and lows of exactly what it takes to produce our KLEED kimonos and loungewear. You’ll find you end up caring just as much as we do - which is just as it should be.  Production is often a rocky road –c...
  • GOOD THINGS COME IN KLEED PACKAGING

    Right. We admit it. We are aesthetic snobs. We simply cannot conceive of ugliness in anything we do. And that includes packaging. Actually, especially packaging. After all, it’s our customers´ first tangible connection with our brand – and with everything we stand for. KLEED is about glamourous,...
  • THE REAL INDIAN JOURNEY – JOIN US BEHIND THE SCENES

    KLEED founder Carolina Guedes Cruz is the embodiment of today’s intrepid, intuitive traveler. Some years ago, she decided to source KLEED fabrics and production in India. With no local partners to guide her, no insiders’ tips to follow or highly recommended business contacts to meet with, but tr...
  • MEET VIKAS SONI

    The Indian Artist behind Jaipur's stunning Palladio Bar Murals and KLEED's Bagh Line   Vikas Soni has become a byword in contemporary murals, where Indian and Western art influences meet with breathtaking success. A self-styled artist from the age of ten, he comes from a family of artistes who in...
  • RAW LINE – KLEED FORGES AHEAD WITH BIODEGRADABLE CAPSULE COLLECTION

    Contemporary loungewear is taken to another level, as sustainability brings purpose to fashion.   For KLEED, sustainability is a journey, where we embrace sustainable practices right through the value chain. In every collection, we are a little further along that path. In our latest RAW line caps...